Delphi ‘Make Some Noise’ campaign gathers momentum

The ‘Make Some Noise. Delphi – Built for Silence’ campaign has been making a splash in the Irish and UK aftermarkets, with events such as the launch at the Delphi Training Academy back in May and taking centre stage at the Garage and Bodyshop Event in June. Now a new highlights video of the campaign launch has been released.

At the heart of the campaign is a simple message: when it comes to braking, quality matters.

Aliya Lam, UK and Ireland country director at Delphi, said, “The launch event was about much more than introducing a new campaign. It was about bringing the industry together to have important conversations around braking safety, product quality and the role workshops play in educating motorists.

“The response on the day was fantastic, and this highlights video allows us to share that experience with an even wider audience to showcase exactly what Make Some Noise is all about.”

The campaign is designed to encourage workshops to look beyond price and understand the engineering behind premium braking components. Through a combination of OE-quality braking products, technical training, diagnostics and workshop support, Delphi is helping technicians deliver quieter, safer and more consistent braking performance.

Built around six key pillars, the campaign explores every aspect of modern braking performance and workshop success. These include the importance of friction materials in delivering safe, quiet braking; Delphi’s Professional+ braking range for light commercial vehicles; Delphi Academy training and technical support; raising industry awareness around quality braking; highlighting Delphi’s unique product and service offering, including its No Quibble Warranty; and helping workshops prepare for the growing number of Chinese vehicle brands entering the aftermarket.

Together, the six pillars reinforce Delphi’s commitment to supporting workshops beyond supplying parts – equipping technicians with the products, knowledge and confidence needed to carry out quality repairs first time, every time.

New technical content, industry insights and behind-the-scenes videos can be seen across Delphi’s digital channels. You can watch the campaign launch highlights video, follow the conversation and discover more about Make Some Noise by following Delphi on Instagram (@delphi.uk) and by visiting https://www.delphiautoparts.com/