Prometeon strengthens fleet and dealer support with Pro Management upgrade
Prometeon Tyre Group has strengthened its fleet and dealer support with a major upgrade to Pro Management, its centralised tyre management platform, designed to reduce administration, speed up workflows and improve visibility for transport operators.
The Pro Management portal plays a key role in supporting Prometeon’s fleet customers by providing a single, consistent system for tyre-related activity across its national dealer network. Developed in-house, the enhanced platform replaces the previous version and delivers faster workflows, improved visibility and greater flexibility for fleets, dealers and Prometeon teams alike.
Steve Tift, Managing director of Prometeon Tyre Group UK & Ireland, commented: “The focus of this upgrade was very clear — to make Pro Management easier, quicker and more intuitive to use. The new platform is far more user-friendly and gives dealers and fleets faster access to the information they need, without unnecessary steps or complexity.”
Enhancements include clearer navigation, improved search and filtering functionality, and a cleaner visual layout that makes it easier to review job history, approvals and costs.
For fleet customers, the platform now provides improved visibility across multiple depots, allowing transport and fleet managers to track activity, authorisations and spend at both account and branch level. Dealers benefit from faster job processing, simpler booking workflows and clearer information — helping reduce errors and save time.
Tift added: “Most of the improvements are what we call ‘quality of life’ changes — fewer clicks, clearer screens and faster processes. It’s about removing friction from everyday tasks and making the system work for the people using it, rather than the other way around.”
The commercial vehicle tyre specialist says the upgrade reflects Prometeon’s broader approach to fleet partnership and service excellence.
“Our customers expect more than just a tyre, they expect consistency, transparency and support they can rely on,” said Tift. “This major upgrade to Pro Management is an investment in those relationships. It strengthens how we work with fleets and dealers, improves visibility and efficiency, and reinforces our commitment to being easy to do business with, both now and in the future.”
Long-standing Prometeon customer Brit European welcomed the improvements: “We’ve worked with Prometeon for many years, and the upgraded Pro Management system reflects their ongoing commitment to improving how they support our operation,” said Paul Birch, fleet engineer at Brit European.
“The platform is clearer, quicker and far easier to use, helping ensure consistency across our depots and making day-to-day fleet administration more straightforward.”
The upgraded platform also introduces greater automation, including the ability to automatically progress jobs that have not been actioned within an agreed timeframe. This helps ensure consistency across the network and supports more predictable payment cycles for dealers.
By reducing manual intervention and standardising processes, the system creates a fairer and more transparent environment for all parties involved.The new Pro Management platform is fully owned and controlled by Prometeon, allowing for continuous development and ongoing refinement based on customer and dealer feedback.
“This isn’t a one-off project,” Tift continued. “Pro Management is a live system that will keep evolving. We already have further enhancements planned, particularly around reporting and workflow efficiency, and we’ll continue to listen closely to our customers using it every day.”
Heffernan Tyres is the official distributor in Ireland for the full range of Prometeon tyres, which include the Pirelli, Formula, and Anteo brands. The company will be exhibiting at the 2026 CV Workshop EXPO, which takes place alongside the Auto Trade EXPO from 10th -11th October at the RDS Simmonscourt in Dublin.