Totalkare enters BTRC partnership
Workshop equipment expert Totalkare has partnered with the British Truck Racing Championship (BTRC) for the 2023 season.
Totalkare will now provide the championship with a range of vehicle lifts and heavy duty workshop equipment at all seven race meetings this year.
In conjunction with the heavy duty equipment that will be provided to the championship over the course of the season, fans of the BTRC will see the Totalkare logo appear across podium backdrops and promotional materials throughout the year.
“Over the past few years Totalkare has grown rapidly through the expansion of our product portfolio,” said Steve Braund, Marketing Manager for Totalkare.
“We’ve put a lot of effort into increasing brand awareness of the business and see our new partnership with BTRC as a logical next step in building on this strategy.
“There’s a lot of synergy between the brands and we can’t wait to get trackside with our market-leading equipment and watch the action unfold!”
Boasting a rich history that dates back to 1953, Totalkare has established itself as one of the UK and Ireland’s leading providers of lifting and testing solutions for heavy duty commercial workshops.
Its product range includes mobile column lifts and fixed post lifts to inspection pits, mobile and in-ground brake testers, tyre changers, wheel balancers, wheel alignment, headlamp and emissions testers and more.