The Commercial Vehicle Show may have been cancelled, but that hasn’t stopped Maxus (formerly LDV) from finding a way to launch its new platform vehicles, the ‘Deliver 9’ and ‘eDeliver 3’. Originally scheduled to be introduced to the market on April 28th at the NEC in Birmingham, Maxus is now gearing up for the launch of its new LCVs through an online virtual experience.
Maxus tells us that that the virtual event will enable people to get up close and personal with the new vehicles from the comfort and safety of home or work. The online launch will comprise two separate events on the same day at a date to be confirmed towards the end of May / early June.
The first event, which is exclusive to members of the press, will feature an introduction to the vehicles by Mark Barrett, General Manager of Harris Automotive Distributors (MAXUS). Mark will walk viewers through both the ‘Deliver 9’ and ‘eDeliver 3’, highlight key features of each and conclude with a live Q&A session.
Following this, fleet buyers, sole traders, green energy enthusiasts and anyone with an interest in the automotive market will be invited to join Maxus for the virtual launch across digital platforms, details of which will be announced soon. The online vehicle launch follows the rebrand of LDV to Maxus, along with the impending launch of their new website and the rebadging of Maxus-branded social media platforms.
Speaking to us about the virtual launch, Mark Barrett, said: “We were genuinely gutted when we heard that CV Show 2020 was cancelled, but it was the right and only decision to take. We will now be launching our new vehicles a little later than scheduled, but we are confident that our new platform LCVs are worth the wait.
“A public launch event is not an option right now with the health and safety of our customers, our dealerships, staff and industry colleagues our number one priority. But we are nothing if not innovative, so a virtual launch makes sense on this occasion. The show must go on.
“Things are changing rapidly for all businesses right now but we are fortunate in that we are ready to adapt. Maxus is a dynamic brand and we see this as an opportunity to show people just how cutting-edge our brand and vans are from the comfort of their own homes or workplaces.”
Maxus says that it is a brand for everyone – with proof coming in the shape of the eDeliver 3 and Deliver 9. The eDeliver 3 is a fully electric small van of zero emissions with a very good claimed range, clocking up to 198miles /320km (NEDC) / (150 miles / 240km combined WLTP) on a single charge (52.5kWh battery). Maxus has billed it as the little brother to its predecessor, the EV80, but it says that it is the first vehicle by Maxus that is only available as a fully electric model with no other powertrain options.
Meanwhile, the all new Deliver 9 is a complete new platform and Maxus says that the drivetrain offers cutting-edge design and a powerful yet efficient 2.0-litre turbo diesel engine (163pf and 375Nm).
Available in a choice of four lengths, three heights, van and chassis variants and a choice of front or rear wheel drive, Maxus says that the all new Deliver 9 is on another level. Full details, spec and pricing will be revealed on the day of the virtual launch.
Maxus says that customers and members of the public can register their interest in the virtual launch by signing up here RSVP@planit.ie . They will then be contacted by email with details of date, time and a link to the virtual launch.