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Meyle and T3 Motorsport launch virtual Meyle Sprint Cup

Hamburg-based manufacturer Meyle and the T3 Motorsport racing team from Dresden (Germany) are continuing their partnership and to ensure that fans of motorsports can join their favourite sport, the two partners have also launched the virtual Meyle Sprint Cup.

Although it is not yet possible to physically participate in motorsport, Meyle will continue in supporting the T3 Motorsport team as a technical cooperation partner.

Meyle engineers will continue to combine product development with their passion for motor sports, always focusing on the transfer of technical know-how.

“Especially in times like these, it’s important to work together and underline the strength of our partnership,” says Stefan Bachmann, Team Leader of the Meyle Brake and Drivetrain Product Area.

Partnership on all levels

A particular strength, that defines the partnership between T3 Motorsport and Meyle, is promoting young talent. At Meyle, training and professional development have always played a central role, both for the company employees as well as for customers and workshops.

“We are glad to have found a partner like T3 that brings the same enthusiasm and philosophy like Meyle to support young talent,” explains André Lang-Herfurth, Head of Marketing and Communication at Meyle.

Young T3 drivers like Max Paul benefit from the technical expertise of the Meyle engineers. In addition to the analysis of countless data sets, the Meyle experts are also available for personal consultation following individual racing sessions.

Sim racing series: Meyle Sprint Cup

Partnerships and enthusiasm for motor sports look different during the times of the coronavirus. As ‘real’ racing is not possible at the moment, the two partners have now launched the Meyle Sprint Cup, a sim racing series that allows motor sport fans testing themselves on five tracks as part of virtual races.

These races are broadcasted live via YouTube and Twitch, among other platforms. There is a total of 40 starting spots available for the Meyle Sprint Cup, which will be allocated as part of qualifying. To participate in the Cup, a nominal fee of 20 euros is required, following successful qualification. A 500-euro Meyle voucher as well as other cash prizes await the winners.

For registration: