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Goodyear research show tyre maintenance is not always a priority

New research by Goodyear Tyres has revealed some surprising insights into the attitudes of fleet managers towards commercial vehicle tyre management.

The research, which was conducted as part of a wider report into the transport industry, revealed that fewer than three-quarters (71%) of fleet managers feel tyres are a ‘very important’ area of investment, compared with fuel (81%) and repairs and maintenance (86%).

It also found that only a quarter (25%) of respondents have a single brand supply deal with a tyre manufacturer and that only one in five (21%) of these are motivated by lower total cost, and fewer still by financial predictability (11%).

However, the majority (83%) of fleet managers who have a single brand supply deal cite the main benefit is improved reliability in operation; a crucial element to any fleet.

David Howe, Commercial Sales Manager at Goodyear, said, “It’s interesting to see how few fleet managers have a single brand supply deal, given that such a deal will often allow access to a commercial support network, which will help to perform maintenance.”

Additionally, while correct tyre maintenance plays a large role in keeping fleets moving. the research discovered that only one-in-three (33%) fleet managers – or those responsible for keeping commercial vehicle fleets compliant – check their tyre pressures on a daily basis. Meanwhile, more than half (55%) deem tread depth as more important and check depths daily.

Howe added, “Our TruckForce technicians conduct full tyre checks for customers on a quarterly basis, but we would always recommend that drivers visually check their tyre pressures at the start of each shift. This is because, if too high or low, incorrect pressures can result in rapid and irregular wear, or even blowouts, risking a significant amount of downtime and possible accidents. Running tyres at the correct pressure will lead to better wear across the tyre and even lower fuel consumption, due to better rolling resistance and handling.”

“The use of technology such as Tyre Pressure Monitoring Systems can also help to prolong the tyre’s lifespan. Our own TPMS uses an in-tyre sensor to gather data and Goodyear’s unique G-Predict technology alerts the fleet manager to any tyre-related hazards via a mobile app. This predictive algorithm technology means managers can proactively take action to rectify any problems and prevent incidents from happening, avoiding prolonged downtime.

“To put it simply, the research indicates that this kind of maintenance isn’t always at the top of most fleet managers’ list of priorities. But the cost savings and efficiency improvements that it can bring to the table mean that the higher up the agenda it is, the more fleets will benefit.”