GS Yuasa will launch and preview a host of new products along with bringing motorsport action, live seminar training and a competition opportunity at this year’s Automechanika Birmingham at the NEC from June 4-6.
GS Yuasa will officially launch the much-anticipated GS Yuasa Academy – the industry’s first online battery training platform – as well as preview the YBX Super Heavy Duty battery range for commercial vehicles, which launches in July. Showcasing cutting-edge technology from Yuasa and GS brands, they will also offer motorsport action in the form of BTCC and rally driver meet and greets, and the official 2019 Halfords Yuasa Racing BTCC car will be on display.
The interactive GS Yuasa exhibition stand will promote a wide range of award-winning products and services. With a heavy focus for automotive workshop technicians and distributors, visitors can expect to find:
GS Yuasa Academy E-Learning
The new GS Yuasa Academy comprehensive E-Learning system will revolutionise battery training. Aimed at improving customer service, reducing warranty returns and maximising battery business potential, it provides over 20 certified courses tailored to different job roles.
To mark the launch, the Academy’s presenters will be on hand in the Workshop Training Hub and will deliver a training seminar at the Technical Seminar Theatre on the Tuesday at 14:45 for technicians and distributors to get a feel for the manufacturer’s new training offer. Meanwhile, visitors to the main GS Yuasa stand will be able to try the site for themselves and can undertake various training modules delivered in a dynamic video format.
Preview of Yuasa YBX Super Heavy Duty Range for commercial vehicles
Yuasa’s four-tiered YBX Super Heavy Duty range will provide one of the most comprehensive and highest specification commercial vehicle (CV) offers on the market. Based on the YBX automotive ranges, it features three levels of conventional flooded types plus Enhanced Flooded Battery options. With the very latest technology and a host of advanced safety features, all types provide Original Equipment (OE) quality and performance plus their advanced construction make them the most reliable CV batteries Yuasa has ever produced.
GS Yuasa will be bringing a touch of adrenaline fuelled motorsport action to Birmingham. At the main GS Yuasa stand there will be an opportunity to meet reigning British Rally Champion Matt Edwards on June 4, three-time BTCC champion Matt Neal on June 5, and BTCC driver Dan Cammish on June 6. Visitors can enjoy driver autograph signing as well as the BTCC Scalextric racing circuit.
In addition, the 2019 BTCC Halfords Yuasa Racing Car will be on display at GS Yuasa’s stand in the Training Hub, where it will be involved in practical training demonstrations.
Online Battery Lookup
Yuasa’s online battery lookup system fit.yuasa.com is designed to save its 80,000-plus users time and money by allowing them to find the right battery and detailed fitting information quickly.
Yuasa YBX automotive product ranges
The OE quality Yuasa YBX Automotive and YBX Active ranges are trusted by technicians and customers across the UK and Ireland to provide unrivalled quality, reliability and performance. The range now features striking new label designs that will be on display.
Jon Pritchard, General Manager – Sales and Marketing at GS Yuasa Battery Sales UK Ltd, said: “We are excited to be at this year’s Automechanika. It is going to be a busy show with the launch of GS Yuasa Academy, preview of our new Commercial Vehicle ranges, plus a visit each day from the racing drivers we sponsor.”