New features at this year’s Autopromotec
Autopromotec, the international automotive equipment and aftermarket trade show held every two years, is again preparing to celebrate excellent results, this time in its 2019 edition, scheduled to be held in Bologna from May 22-26.
The exhibition is a gathering under one roof for all automotive aftermarket product groups: from workshop equipment to spare parts, from tyres to car service, from lubricants to tools.
The key focus of Autopromotec 2019 is the technological evolution that drives the automotive sector and that is currently changing the face of the repair business: the spotlight is therefore on new mobility needs, such as self-driving systems, ‘connected cars’, electrification and shared mobility, and on the consequences of these on the aftermarket.
To highlight the link with the future of the increasingly connected and digitised aftermarket product sector, Autopromotec has created a new image for its 2019 edition: a futuristic galaxy where the constellations represent the different automotive aftermarket sectors and the – not so distant – future of the world of vehicle assistance.
‘Futura’ is the protagonist of the Autopromotec’s new image, a special guide highlighting the aim to represent the crossroads between the past and the future of car repair. This year, Futura introduces visitors to the different product sectors, highlighting their distinctive characteristics, and accompanies them on a voyage to discover the most recent technologies offered by the exhibiting companies, in order to give visitors a glimpse into the future of the repairs market.
In Autopromotec 2019’s Hall number 36, this glimpse into the repairs market of the future also takes the form of ‘Officina X.0’, a development of the initiative which, in the previous edition of the trade fair, won wide acclaim among the public: visitors can discover how artificial intelligence, augmented reality and connectivity are already implementable, functional elements in the world of the workshop in the X.0 age.
With the Officina X.0 project, developed in collaboration with Accenture, Autopromotec stands as the authoritative leader in the sector, demonstrating excellence in automotive research and the developments in technology and connectivity characterising the market.