Bridgestone to exhibit at Tire Cologne

Bridgestone will be at The Tire Cologne international trade fair from May 29 to June 1 this year. Renowned for its high-quality premium tyres, retreads and mobility solutions, Bridgestone will demonstrate how its solutions enable fleets to reduce their overall operating costs and tyre dealers to grow and flourish. A selection of the company’s latest tyres – including some that will be making their public debut – will also be on show.

Bridgestone has become the partner of choice for tyre dealers and fleets alike. This is largely due to the approach taken by Bridgestone: convenient solutions that increase business for dealers, enabling them to flourish and grow in the changing world of mobility, while also ensuring fleets and end-users benefit from lower costs and superior service.

Total Tyre Care is a Bridgestone solution package that embraces their commitment to reductions in tyre-related costs for fleets of commercial vehicles. Using three simple principles – monitor, maintain and manage – it ensures optimal safety, reduces wear and tear, and lessens all operating costs connected to tyres. Available at the 2,100 member-dealers of the Bridgestone Partner network, this set of tools keeps fleet vehicles operating at maximum efficiency while reducing all related costs.

Fleetbridge, the new end-to-end digital fleet management solution, is tailor-made to facilitate state-of-the-art tyre management solutions to fleets of any size or level of complexity. It facilitates intricate business flows while providing full transparency to fleet customers. If questions do arise, Fleetbridge is backed up with the expert knowledge of Bridgestone’s specialized field and office staff. Fleetbridge is Radio Frequency Identification (RFID) ready and enables mobile inspection and worksheet processing through tablets.

Bridgestone also offers a simple path for fleet managers with everything they need to know about their contracts, the state of their tyre assets or tyre performance. Insights is a simple and convenient way to ensure complete transparency, accessible online and fully flexible to meet any specific need.

As all these systems are interlinked; relevant information or updates from one are immediately made available in the others. A huge win for convenience and a wonderful way to save time.

It’s a simple concept: the longer the tyre lasts, the more kilometers it travels and the lower the cost per kilometer. Bridgestone will be emphasizing how the use of Bandag retreads has a significant impact on the reduction of tyre cost per kilometre and how they work with the BASys casing management and tracking solution to maximize tyre lifespan, reduce waste, lower costs and deliver safe, reliable environmentally friendly solutions.