Van, Truck, Trailer, Bus and Coach Aftermarket News in Ireland

Become a Code Braker at Automechanika Birmingham

Brake Engineering is giving the aftermarket the chance to become a ‘Code Braker’ this summer at Automechanika Birmingham, offering customers the opportunity to win big prizes each day on stand 19E80.
Before the show, customers will be given a personalised code to enter into a safe on the stand. If the safe opens, they will win the prize inside.

Five prizes will be up for grabs each day including an iPad, iWatch, BOSE speaker, Beats headphones and Love 2 Shop vouchers.

Customers can register to claim their code here: [].

Alternatively, there will be iPad stations on stand for added convenience, allowing visitors to register on the day.

There will also be a number of giveaways on stand for all visitors including official Brake Engineering merchandise.

Adam Griffiths, UK marketing specialist, said: “We’re making our presence at Automechanika Birmingham all about the customer. These competitions, giveaways and interactive opportunities will make their experience to our stand as exciting as possible with some great prizes to be won!”

Visitors to the Brake Engineering stand will also get a first look at the braking specialist’s brand new packaging as it prepares to be rolled out across the complete product range.

The packaging aligns with the new Brake Engineering branding, bringing together the highly recognisable colour scheme with the new fresh imagery, ensuring customers continue to benefit from a highly visible brand.

Brake Engineering’s full product range will be demonstrated on their stand and by its team of braking experts, including brake calipers, hydraulics, pads, discs, drums and shoes.