Van, Truck, Trailer, Bus and Coach Aftermarket News in Ireland

Iveco Stralis Hi-Way features in Batman movie

The Iveco Stralis Hi-Way, “International Truck of the Year 2013”, will be featured in the highly anticipated film, Batman v Superman: Dawn of Justice, opening worldwide beginning March 25.

Iveco Stralis
The inclusion of Iveco’s heavy-duty commercial vehicle is part of a one-of-kind co-branded partnership between CNH Industrial sister company Fiat Chrysler Automobiles (FCA US LLC) and Warner Bros. Pictures.

Pictures for this film includes the appearance of commercial vehicles from CNH Industrial brand Iveco. The heavy-duty Iveco Stralis Hi-Way makes its cinematic debut in a high-speed chase scene alongside the iconic Batmobile.

With much of the action in Batman v Superman: Dawn of Justice being captured in and around FCA’s own backyard of Detroit, product integration was organic to the filmmakers’ vision, and FCA and CNH Industrial’s extensive brand and product portfolio allowed the companies to address nearly every vehicle need for the film.

In addition to Iveco’s Stralis heavy-duty commercial vehicle, the film’s fleet includes Jeep, Dodge, Chrysler, FIAT, Alfa Romeo and Maserati vehicles.