Corry Auto Engineering Ltd., specialists in the maintenance, repair and calibration of diesel injection systems for all makes of cars, 4x4s, trucks and agricultural vehicles has joined the social media revolution on Facebook to bring its services to a new generation of internet savvy motor technicians.
The move comes at a time when more and more automotive businesses are using digital platforms such as Facebook and Twitter to drive their business.
Dubbed the “SmartPhone generation” more and more technicians are relying on digital platforms and search engines like Google as a source of information.
As a small business owner, George has realised that having a Facebook page allows the business to reach individuals that are most likely to be interested in the company’s services. It also facilitates introducing the company to individuals who otherwise would not be aware of Corry Auto Engineering and its services.
Interaction on the social network gives customers the sense that they know the company and are more likely to do business, George believes.
The potential reach of a Facebook page is huge, as half of its users log in every day. Facebook studies show that people interact with their favourite brands on Facebook more than on any other social network, are more likely to recommend a brand after becoming a fan of it on Facebook, and are more likely to purchase a product or service after becoming a fan.
In addition, anyone outside Facebook can view your Facebook page because search engines index it.
Traditionally, Corry Auto Engineering relied on word-of-mouth and trade advertising to spread the word, but owner George Corry is acutely aware that times are changing and that social media is playing an increasingly important role in the buying decision.
While word-of-mouth and trade advertising still have a huge role to play, social media is here to stay, according to George.
Based in Ardagh, Co. Longford, Corry Auto engineering offers an extensive range of professional services including diagnostics, repair, calibration, re-conditioning, part and component supply as well as nationwide collection and delivery.
The company services many of the leading brands on the market including Bosch, Delphi, Denso and Siemens and offers a high quality service, fast turn around times, and competitive pricing to meet the demands of main dealers, independent garages, fleet operators as well as the private motorist.
George says that internet savvy motor technicians can now take a virtual tour of the company’s impressive facility by logging on to www.facebook.com/corryauto
George enthused: “Our Facebook page has a number of very informative videos and photographs, which gives the viewer a taste of the type of work that we do here.”
The premises is equipped to meet the demands of the world’s leading diesel injection system and component manufacturers.
The company re-manufactures diesel pumps and injectors using only Original Equipment parts, and all units are tested on manufacturer approved equipment. All remanufactured units come with a 12-month warranty from the date of invoice.
Working to extremely exacting standards, staff receive continuous training to keep abreast of the latest technological changes in the market.
Similarly, the company’s quality control system, which is based on best industry practice ensures full traceablity on all work carried out.
To facilitate a speedy turn around the company carries an extensive stock of spare parts for all the leading makes on the market.
In what is an essentially a family run concern, George and the team are willing to go the extra mile for the customer.
This customer-focused ethos is one of the cornerstones of the company’s continued success.
For more information contact George Corry on 043 66 75053 or check out www.facebook.com/corryauto